BuildingGreen Premium Membership
Business Profile
Core Value Proposition
BuildingGreen Premium Membership provides trusted insight, unparalleled education, and a community that transforms sustainable design and building.
Target Customer
Architects, designers, engineers, educators, facilities managers, sustainability professionals, and students seeking credible, ongoing education and independent product guidance.
Key Differentiator
Ad-free publication with independent editorial, a long-standing history (since 1985), a broad knowledge base, and a focus on unbiased, practitioner-led sustainable design with CEUs and real-world guidance.
Implementation Timeline
Immediate online access upon subscribing; ongoing updates and new content added regularly (monthly and as new materials are released).
Pain Points
- 1Need for reliable, up-to-date information on sustainable building practices
- 2Desire for independent, non-promotional guidance on products and certifications
- 3Requirement to earn continuing education credits (CEUs) for professional credentials
Key Features
- 1Webinars and CEUs
- 2Feature Articles and Spotlight Reports
- 3Product Reviews and Independent product guidance
- 4News Analysis and Industry Commentary
- 5Knowledge Base with topics on sustainable design, materials, certifications, and building science
- 6Sign-up for newsletters and ongoing updates
- 7Campus-wide / team access options for institutions
Target Customer Industries
Decision Makers
- 1Publisher
- 2Editor in Chief
- 3Membership Manager
- 4Operations Manager
- 5Continuing Education Manager
- 6Editorial Assistant
Client Results
- 1Access to continuing education credits (CEUs) for professional credentials
- 2Up-to-date knowledge and guidance to inform design decisions
- 3Independent product insights and reviews to avoid greenwash
- 4Comprehensive resources (articles, reports, guides) to support building projects
Competitive Advantages
- 1Ad-free publication and editorial independence
- 2Longstanding 40-year history in the green building movement
- 3Extensive, curated knowledge base and guides
- 4CEU-enabled content from a trusted, practitioner-focused source
- 5Broad suite of resources: webinars, articles, reviews, and reports
Key Benefits
Additional Product Information
Product Description
Premium subscription offering webinars, CEUs, feature articles, reports, product reviews, and guides for sustainable architecture and building.
Target Market
Architects, designers, engineers, educators, facilities managers, and sustainability-focused professionals in the construction and built environment sectors.
Unique Value Proposition
Ad-free, independently edited, long-trusted source for sustainable design knowledge, with a comprehensive suite of CEU-enabled content and practical product guidance.
Technical Requirements
Online access via BuildingGreen with login; subscription required; content includes CEU-enabled webinars and materials.
Pricing Model
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