Credit Union Times

Business Profile

Core Value Proposition

[Credit Union Times] provides accurate and timely credit union news and industry insights for CU professionals.

Target Customer

Credit union executives and decision-makers seeking industry news, insights, and professional resources.

Key Differentiator

Niche-focused trade publication for credit unions with integrated multi-format content (news, newsletters, podcasts, webcasts, resource Center) and a PRO membership offering exclusive access.

Implementation Timeline

Not specified in the provided content.

Pain Points

1Staying up-to-date with regulatory, compliance, and industry news relevant to credit unions.
2Accessing expert analysis, case studies, whitepapers, and practical resources to inform strategic decisions.
3Learning about member experience, fintech partnerships, data security, and innovation within the credit union space.

Key Features

1News articles and trending industry coverage (Credit Union Management, Growth Strategies, Regulatory & Compliance, Lending, Fraud & Enforcement, Marketing, Tech Hub).
2Newsletters and events (webcasts, podcasts, resource center).
3Podcasts and webcasts with industry leaders and CU executives.
4Resource Center offering whitepapers, case studies, eBooks, and other resources.
5Marketplace Directory and Luminaries (industry profiles and insights).
6PRO membership with unlimited access to CUTimes content and exclusive content/updates.

Target Customer Industries

Decision Makers

1Interim CEO
2Chief People Officer
3Chief Member Strategy Officer
4Vice President of Strategic Planning
5SVP of Digital Products
6Vice President of IT
7Core Solutions Leader
8President

Client Results

1In webcast descriptions, AI adoption is shown to reduce wait times and lower costs while maintaining service quality (CX Innovators: AI Success in Credit Unions).

Competitive Advantages

1Specialization in credit unions as the primary audience and content focus.
2Integrated multi-format offerings (news, newsletters, podcasts, webcasts, resource center, marketplace).
3PRO membership provides unlimited access and exclusive content, events, and webcasts.
4Access to industry thought leadership and practical guidance tailored to CU executives.

Key Benefits

1Timely, accurate credit union news and trends

2Industry insights and expert analysis

3Wide range of resources (whitepapers, case studies, eBooks)

4Exclusive PRO content and events

5Access to podcasts, webcasts, and marketplace resources

Case Studies & Success Stories

CX Innovators: AI Success in Credit Unions

Case #1

Two leading credit unions used AI to cut wait times and reduce costs — without sacrificing service.

Additional Product Information

Product Description

A trade publication delivering accurate and timely credit union news, industry insights, and professional resources for CU executives and decision-makers.

Target Market

Credit unions and credit union professionals/executives seeking industry news, analysis, and resources.

Unique Value Proposition

Specializes in the credit union industry with comprehensive, multi-format content (news, podcasts, webcasts, resources) and a dedicated PRO membership for exclusive access.

Technical Requirements

Not specified in the content.

Pricing Model

PRO membership exists with unlimited access; pricing not disclosed in the content.

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