odore.com
Business Profile
Core Value Proposition
odore.com provides odore provides a single, ai-powered platform to recruit, manage, and engage creators at scale—enabling beauty brands to own creator relationships and drive roi.
Target Customer
Beauty brands and marketing teams (and agencies managing multiple beauty brand clients) seeking influencer marketing, advocacy, and product sampling solutions.
Key Differentiator
Own your creator relationships directly—no middlemen or agency dependencies, with a global creator discovery and CRM integrated platform.
Implementation Timeline
Not disclosed in provided content
Pain Points
- 1Reliance on traditional influencer platforms and agencies that limit access to creators and control over relationships.
- 2Difficulty recruiting, organizing, and sustaining creator engagement at scale across multiple social platforms.
- 3Need for end-to-end fulfillment (product sampling) and robust measurement of ROI and campaign performance.
Key Features
- 1Industry-leading creator discovery across YouTube, TikTok, Instagram, and beyond with advanced filters.
- 2Odore CRM to build, manage, and engage creator communities and campaigns.
- 3Always-on engagement and retention with tiered programs, forums, exclusive drops, and ongoing missions.
- 4Full-service fulfillment and logistics (product seeding to global fulfillment) with complete visibility.
- 5Dedicated account management and expert guidance, plus real-time analytics and ROI measurement.
Target Customer Industries
Decision Makers
- 1Chief Metaverse & Web3 Officer
- 2Marketing Director
- 3Brand Director
- 4Globar Director of Marketing
Client Results
- 11 Million Engagements in 24 hours
- 2250% MoM Community growth
- 320x In social mentions
- 48x ROI from YSL sampling campaign
- 515x ROI (Product Sampling platform)
- 624% Reduction in lapsed customers
- 7350% Increase in product reviews online
- 8825% Increase in EMV (Advocacy—shown in some pages)
Competitive Advantages
- 1Own creator relationships directly—no middlemen or agency dependencies.
- 2Access any creator globally with an advanced discovery feed, not limited to a pre-filtered list.
- 3Always-on engagement and retention features to sustain long-term advocacy.
- 4Full-service fulfillment and logistics with global reach.
- 5Dedicated account management and expertise to optimize campaigns.
- 6Rich analytics and CRM capabilities to measure and improve ROI.
Case Studies & Success Stories
YSL – 8X ROI from their sampling campaign
Product sampling case study illustrating eightfold return on sampling efforts.
Parfums de Marly – launched their new fragrance
Case study highlighting successful launch of a new fragrance using Odore's platform.
Tata Harper – collected valuable first party data on their customers
Demonstrates first-party data collection through Odore's digital sampling capabilities.
Garnier – increased online reviews for their product
Shows growth in product reviews via Odore-driven campaigns.
Armani Beauty – built a smart recommendation tool for their customers
Highlights implementation of a smart recommendation tool integrated with Odore.
Urban Decay – used Odore to drive awareness around Black Friday
Case study of campaign-driven awareness around a major shopping period.
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