Silverstone Experiences & Events
Business Profile
Core Value Proposition
Silverstone Experiences & Events provides premier motorsport experiences, events, and hospitality at Silverstone Circuit, home of the British Grand Prix and MotoGP.
Target Customer
{"Motorsport fans and enthusiasts","Corporate clients seeking hospitality and event experiences","Driving enthusiasts seeking track days and driving experiences","Event organizers and sponsors"}
Key Differentiator
Premiere motorsport venue with a diversified portfolio (F1 and MotoGP events, track experiences, hospitality, venue hire) and a strong sustainability program including ISO 14001 certification and UNFCCC Sports for Climate Action Framework membership.
Pain Points
- 1Access to premium, in-person motorsport experiences and event tickets
- 2High-value hospitality and sponsorship options for corporate clients
- 3Reliable, sustainable event venues with modern facilities
Key Features
- 1Tickets and hospitality for Formula 1 British Grand Prix and MotoGP
- 2Track Days & Testing, Car/Bike Track Days, Exclusive Circuit Hire
- 3Corporate hospitality, venue hire, Christmas parties, exhibitions and dinners
- 4Lodging and stay options (Escapade Silverstone, Hilton Garden Inn) and experiences (Kart Silverstone coming soon)
- 5EV charging points and sustainability initiatives
Target Customer Industries
Competitive Advantages
- 1Home to high-profile events (Formula 1 British Grand Prix, MotoGP)
- 2Extensive hospitality and experiential offerings across tickets, experiences, and venue hire
- 3Strong sustainability credentials (ISO 14001, UNFCCC framework, FIA 3 Star, Greengage ECOsmart Platinum)
- 4Early access and exclusive sales opportunities via Silverstone Racing Club (SRC)
Key Benefits
Additional Product Information
Product Description
A portfolio of driving experiences, track days, hospitality, events, and venue hire at Silverstone Circuit, the legendary home of the British Grand Prix and MotoGP.
Target Market
Motorsport fans, driving enthusiasts, corporate clients seeking hospitality, event organizers, and sponsors
Unique Value Proposition
Premier motorsport venue offering world-class events and experiences, backed by a sustainability leadership position and exclusive hospitality options.
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