The Walt Disney Company
Business Profile
Core Value Proposition
The Walt Disney Company provides entertainment experiences and storytelling across its brands and platforms to entertain, inform and inspire people around the globe.
Target Customer
People around the globe; global audience of consumers seeking entertainment experiences
Key Differentiator
Unparalleled storytelling and a portfolio of iconic brands powered by creative minds and innovative technologies, spanning film, television, streaming, and physical experiences
Implementation Timeline
Not specified
Pain Points
- 1Need for high-quality, trusted entertainment and information
- 2Desire for immersive, family-friendly experiences across multiple channels
- 3Access to a broad set of brands and franchises under a single entertainment provider
Key Features
- 1Film studios and franchises (Disney, Pixar, Marvel, Lucasfilm, 20th Century Studios, Searchlight Pictures)
- 2Streaming platforms (Disney+ and related services)
- 3Theme parks, resorts, cruises, and immersive experiences (Disney Parks, Disney Cruise Line, Adventures by Disney, etc.)
- 4Disney Consumer Products and licensing
- 5In-house creative agencies (Yellow Shoes and The Hive)
Target Customer Industries
Decision Makers
- 1Chief Executive Officer
- 2Senior Vice President and Chief Diversity Officer
- 3Chief Brand Officer
- 4Chairman, Disney Experiences
- 5Executive Vice President and Chief Security Officer
- 6Senior Executive Vice President and Chief Human Resources Officer
- 7Chairman of Disney Experiences
- 8Executive Vice President, Treasurer and Head of Investor Relations
Client Results
- 1Not disclosed in provided content
Competitive Advantages
- 1Unparalleled storytelling across a diversified portfolio of brands
- 2Iconic brands and franchises with global reach
- 3Integration of creativity, technology, and immersive experiences
- 4Leadership in family entertainment and media
- 5Strong cross-platform presence (theatrical, television, streaming, parks, consumer products)
Key Benefits
Additional Product Information
Product Description
A leading diversified international family entertainment and media enterprise delivering storytelling across studios, streaming, parks, and consumer products.
Target Market
Global audience including families and fans of Disney brands
Unique Value Proposition
Unparalleled storytelling through iconic brands, creative talent, and innovative technology across film, TV, streaming, parks, and consumer products
Technical Requirements
Not specified
Pricing Model
Not specified
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