University of Michigan School of Information Programs
Business Profile
Core Value Proposition
University of Michigan School of Information (UMSI) programs deliver comprehensive information science education with strong emphasis on HCI/UX, data science and analytics, and digital archives and library science.
Target Customer
Prospective undergraduate and graduate students, transfer students, international students, employers/partners seeking interns and graduates, and researchers.
Key Differentiator
Engaged Learning office and a broad suite of degree programs (BSI, MSI, MHI, MADS, PhD) with dual-degree options, extensive career outcomes reporting, and strong industry/research connections across HCI, health informatics, data science, libraries/archives, and more.
Implementation Timeline
Application timelines noted: BSI deadlines include January 15 (preferred admission) and February 15 (cross-campus transfers and new transfers); MSI deadlines include January 15 (priority scholarship consideration and international applicants) and March 1 (all other applicants). Other program timelines are not explicitly stated in the content.
Pain Points
- 1Need clear information on degree programs, requirements, and career outcomes
- 2Desire for hands-on, real-world learning experiences and internships
- 3Access to funding, scholarships, and transparent career outcome data
Key Features
- 1Degree programs: Bachelor of Science in Information (BSI), Master of Science in Information (MSI), Master of Health Informatics (MHI), Master of Applied Data Science (MADS), PhD in Information
- 2Accelerated Master’s Degree Program and dual-degree options (e.g., MSI/MBA, MSI/JD, MSI/MPH, MSI/MSW)
- 3Graduate certificates and online offerings
- 4Engaged Learning opportunities, internships, and career development resources
- 5Career outcomes reporting (e.g., 2025 employment reports for multiple programs)
- 6Research centers, groups, and a wide range of research areas (e.g., HCI, data science, health informatics, privacy, AI, etc.)
- 7Global partnerships and opportunities (e.g., Shanghai Jiao Tong University partnership in MHI)
- 8Student life, advising, and support services (Academic Success, Student Life, CareerLink)
Target Customer Industries
Decision Makers
- 1Dean of the School of Information
- 2Director of Admissions
- 3Director of Engaged Learning
- 4Director of Career Development / UMSI CareerLink
Client Results
- 12025 BSI Employment Report
- 22025 MSI Employment Report
- 32025 MHI Employment Report
- 42025 MADS Employment Report
- 52025 PhD Employment Report
Competitive Advantages
- 1Top-ranked for human-computer interaction (HCI), UX, data science and analytics, and digital archives/library science
- 2Broad suite of programs with in-depth specialization areas (LAKES, UX Research and Design, Health Informatics, etc.)
- 3Engaged learning model with internships, career development resources, and real-world projects
- 4Multiple dual-degree options and interdisciplinary opportunities
- 5Active research centers, industry connections, and global partnerships
Key Benefits
Case Studies & Success Stories
A11yShape: accessible 3D modeling for blind and low-vision programmers
UMSI assistant professor Anhong Guo is part of a multiuniversity team developing A11yShape, a system that combines code, AI and visual feedback to make 3D modeling accessible to blind and low-vision programmers.
Changing health care: mitigating health disparities with information science
Aayana Anand is using information science to mitigate health disparities across communities.
Art, algorithms and imagining alternative futures with Sophia Brueckner
UMSI associate professor Sophia Brueckner blends art, algorithms and imagination to challenge the future of technology.
Is your bank keeping your secrets? A study on data sharing
UMSI researchers Lu Xian and Florian Schaub find that many banks share data, highlighting complexities in data privacy and banking practices.
Additional Product Information
Product Description
A suite of information science degree programs and certificates, plus engaged-learning experiences, career outcomes reporting, internships, and research opportunities offered by the University of Michigan School of Information (UMSI).
Target Market
Prospective undergraduate and graduate students seeking information science education, employers seeking interns/graduates, and research/academic partners.
Unique Value Proposition
UMSI provides a top-ranked, broad-based information science education with extensive hands-on engagement, robust career outcomes data, and diverse pathways (including dual-degree options) across HCI/UX, data science, health informatics, and libraries/archives.
Technical Requirements
No explicit hardware/software requirements stated. Admissions-related notes include F-1 visa considerations for international students, and information on online offerings and course enrollment processes. Specific program eligibility/forms are provided within each program section.
Pricing Model
Tuition and funding information are available through program pages; scholarships and fee waivers are offered (UMSI scholarships, Go Blue Graduate Scholarship, Achievement Fellowship, etc.). No specific pricing amounts are provided in the content.
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Apply to UNM
Apply to UNM provides online admissions applications for Undergraduate, Graduate and International students.
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