The Social Shepherd
Business Profile
Core Value Proposition
The Social Shepherd provides results-driven social media services for brands, including Social, Paid, Creative and Influencer campaigns.
Target Customer
Brand marketers and growth-focused brands seeking social growth, paid media performance, influencer campaigns, and creative production worldwide.
Key Differentiator
A unique blend of performance-driven media and social-first creative, backed by data and insights; positioned as blending creative and performance across social, paid, influencer, and analytics.
Implementation Timeline
At least one case study shows measurable results within 6 months (BEYBLADE). Other case studies mention results but do not specify a timeframe.
Pain Points
- 1Need to grow social communities and engagement across platforms
- 2Desire to drive revenue through paid social and paid search with full-funnel strategy
- 3Require social-first creative production and influencer campaigns that deliver measurable results
Key Features
- 1Social Strategy, Channel & Community Management, Social-first Content Creation, Social Listening & Insights
- 2Paid Social & Paid Search, Full-Funnel Media Strategy, Planning, Buying, Analytics, Testing, Feed Optimisation & Shopping
- 3Creative Production: Video, Design, Motion; UGC to high-production; Art Direction & Campaigns
- 4Influencer Campaigns and Creator Partnerships, End-to-End Campaign Management, Content Creators for UGC, Content Wrap & Analysis
- 5TikTok campaigns and platform-specific execution
Target Customer Industries
Decision Makers
- 1CMO
- 2Chief Marketing Officer
Client Results
- 1BEYBLADE: Grew +30k followers on TikTok, +393k organic video views, and an 8.21% engagement rate in 6 months
- 2Passenger: Increased Revenue by 10x with Paid Social & Paid Search (award-winning campaign)
- 3Bio-Oil: Reached 9.4M users & 1.4M views in a video-first brand positioning campaign
- 4Lumene: Generated 150k video views in a micro-influencer campaign for skincare
Competitive Advantages
- 1Integrated service offering across Social, Paid, Creative, and Influencer
- 2Data-driven, insight-backed strategies with social listening and analytics
- 3Award-winning agency with recognition across departments
- 4Global reach with work on multiple brands worldwide
- 5Strong emphasis on social-first content and platform-specific strategies
Key Benefits
Case Studies & Success Stories
BEYBLADE TikTok Growth
Grew +30k followers on TikTok, +393k organic video views, and an 8.21% engagement rate in 6 months.
Passenger Paid Media Campaign
Increased revenue by 10x with Paid Social & Paid Search – Award Winning Campaign.
Bio-Oil Video-First Brand Positioning
Reached 9.4M users & 1.4M views in a video-first brand positioning campaign.
Lumene Micro-Influencer Campaign
Generated 150k video views for skincare brand.
Additional Product Information
Product Description
A global social media agency offering Social, Paid, Creative, and Influencer campaigns, backed by strategy, analytics, and social listening to drive growth for brands.
Target Market
Brands and household-name clients seeking growth through social media, paid media, influencer marketing, and creative production on a global scale.
Unique Value Proposition
A holistic, data-driven approach that merges performance and creativity across social, paid media, influencer campaigns, and content production—delivered by an award-winning, global agency.
Technical Requirements
Not specified in the provided content.
Pricing Model
Not disclosed in the provided content.
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