Ace Hotel

Business Profile

Core Value Proposition

Ace Hotel provides a collection of international lifestyle hotels that blend historical reverence with contemporary design, featuring notable in-house dining, public art, and lobby-centric experiences.

Target Customer

Design-conscious travelers and guests seeking culturally rich hotel experiences with access to in-house restaurants, arts, and events across multiple global locations.

Key Differentiator

Global portfolio of hotels with a locally focused, community-driven approach, integrated art and public programs (Artist In Residence), in-house dining at each location, and ongoing cultural events (Goings On).

Implementation Timeline

Not explicitly stated. Immediate value from ongoing events and experiences; longer-term opportunities through the Artist In Residence program and sustained brand partnerships.

Pain Points

1Finding hotels that balance design-forward aesthetics with authentic local culture and community programming.
2Access to diverse on-site experiences (restaurants, bars, events, art) within a single stay.
3Maintaining a cohesive brand experience across multiple international locations while staying locally rooted.

Key Features

1Hotels in eight locations: Athens, Brooklyn, Kyoto, New York, Palm Springs, Seattle, Sydney, Toronto
2In-house dining and bars at each property (e.g., Sebastian, The Lobby, Lele's Roman, SORA Rooftop, Kiln, etc.)
3Public art and cultural programming (Goings On, Ace Reader, AIR – Artist In Residence)
4Promotions and loyalty offerings (Ace Member Rate, Ace Reader, various discounts)
5Planet Earth donation program (10% of bookings donated to the Surfrider Foundation) and other social-impact initiatives
6Pet-friendly options and a focus on gathering spaces for communities

Target Customer Industries

Decision Makers

1Hotel Owner
2General Manager
3Director of Operations
4Chief Marketing Officer
5Brand Director

Client Results

1Enhanced guest experiences through design-forward, locally grounded hotels and integrated dining and art
2Increased guest engagement via on-site events, performances, and cultural programming
3Stronger brand loyalty and community connections through memberships (A-List) and exclusive offers
4Positive social impact through donation programs linked to bookings

Competitive Advantages

1Global portfolio of design-forward hotels with deep local integration
2In-house dining and vibrant public-art environment at each location
3Active cultural programming (AIR, Goings On) and artist collaborations
4Social impact initiatives tied to bookings (Planet Earth donations)
5Memberships and promotional pricing options for customers

Key Benefits

1Locally rooted, design-forward hotel experiences

2Integrated in-house dining and nightlife experiences

3Access to arts, music, and public events within hotels

4Loyalty and promotional programs

5Commitment to social impact through booking donations

Additional Product Information

Product Description

Ace Hotel is a collection of international lifestyle hotels combining historical reverence with contemporary design, featuring in-house dining, public art, and locally focused community experiences across multiple cities.

Target Market

Travelers and guests seeking unique, culture-rich hotel experiences with access to restaurants, art, and events in multiple cities worldwide.

Unique Value Proposition

A globally distributed, design-forward hotel brand that deeply integrates local culture, artist collaborations, vibrant dining, and ongoing cultural programming into the guest experience.

Technical Requirements

Not explicitly detailed in content; site includes a booking overlay and multi-language options; dynamic event listings and location-specific content.

Pricing Model

Promotional offers and discounts are listed, including: Ace Member Rate (up to 10% off stays + 15% off Ace Shop), Make it Last (up to 30% off for multi-night stays), Pay Now and Save (up to 20% off), Week Daze (up to 20% off for Sunday–Thursday stays), $50 restaurant/bar credit, 10% donation to Surfrider Foundation, and other location-specific promotions. Terms and applicability not fully specified.

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