Beamer
Business Profile
Core Value Proposition
Beamer provides a modern customer communications platform for product releases and updates, enabling two-way in-app communication, changelog management, and feedback to boost engagement and adoption.
Target Customer
Product teams and marketing teams in SaaS/tech companies seeking to inform customers about updates, gather feedback, and drive feature adoption.
Key Differentiator
Combines Changelog, in-app/NPS/feedback, onboarding, segmentation, and extensive integrations (3000+ apps, API, webhooks) in one platform, marketed as a leading SaaS changelog/communication tool with no-code onboarding and a focus on product velocity.
Implementation Timeline
Implementation can be quick: installation in under five minutes; free plan available; 14-day free trial with no credit card required.
Pain Points
- 1Disengaged or inactive users after product launches.
- 2Low adoption and low open rates for product update emails.
- 3Difficulty collecting user feedback and prioritizing features to align with user needs.
Key Features
- 1Changelog for announcing product updates, bugs fixes, and velocity
- 2In-app notifications and push notifications for real-time updates (including offline users)
- 3NPS surveys (in-app and via email/link) to measure customer happiness
- 4Feedback management (Roadmap, Ideas, voting) to surface user requests
- 5User Onboarding (product tours, checklists) and Resource Center integration
- 6Segmentation and Personalization to target messages
- 7Integrations with 3000+ apps, API access, and webhooks
- 8Inbox for managing conversations with users
- 9Analytics to measure engagement and optimize communications
Target Customer Industries
Decision Makers
- 1Chief Product Officer
- 2Sr. Product Marketing Manager
Client Results
- 130% higher adoption with 50% less effort (Immobiliare.it case anecdote)
- 2520% return on investment (ROI)
- 33x improvement in user engagement
- 440% reduction in customer churn
- 53x feature adoption
Competitive Advantages
- 1Two-way, multi-channel customer communication tied to product releases
- 2Targeted messaging with segmentation and personalization
- 3No-code onboarding and easy setup (embed code or WordPress plugin)
- 4Extensive integrations (3,000+ apps) and robust API/webhooks
- 5Evidence of strong engagement/ROI metrics from customers
Key Benefits
Case Studies & Success Stories
Immobiliare.it case study
Beamer replaced product update emails, resulting in 30% higher adoption with 50% less effort.
Patchwork testimonial
Using Beamer for marketing and product updates delivers 3x the engagement rate of email with less than half the effort.
Additional Product Information
Product Description
Beamer is a customer communications platform focused on product releases, offering a Changelog tool, in-app notifications, NPS surveys, feedback management, onboarding, segmentation, and integrations to inform customers and boost product adoption.
Target Market
Product teams and marketing teams in SaaS/tech companies seeking to improve feature adoption, engagement, and feedback collection.
Unique Value Proposition
Beamer delivers an all-in-one, no-code capable platform that combines changelog publishing, in-app notifications, NPS surveys, and user feedback with extensive integrations to accelerate product velocity and reduce churn.
Technical Requirements
Install Beamer via embed code or WordPress plugin; supports Google Tag Manager integration; 3000+ available apps; API and Webhooks available; installation described as quick and no-code.
Pricing Model
Free plan available; trial offers (14-day free trial); some pages reference 'Start for free' and 'No credit card required' for onboarding; pricing page exists on site.
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